Pendidikan, Kekuasaan, dan Kepemimpinan: Kolaborasi IPMI dan Yayasan Puteri Indonesia dalam Memaksimalkan Potensi Perempuan Indonesia

Jakarta, May 19th, 2023 – Over the past 31 years, Yayasan Puteri Indonesia (YPI) has stood as an emblematic institution nurturing exceptional Indonesian women. It is not merely a platform for showcasing achievements, but also a breeding ground for inspiration within both national and international communities. In the wake of the 26th Puteri Indonesia Selection, the finalists underwent a week-long period of quarantine from May 12th-19th, 2023 in Jakarta. This quarantine was an integral part of the competition wherein all 45 finalists, from 34 provinces across Indonesia, were required to partake in a range of activities, including masterclasses led by distinguished professionals in their respective fields. Each component of the training was devised around the ‘3Bs’: Brain, Beauty, and Behaviour – the core tenets endorsed by the YPI.

Rifa Zahirsjah, M.Si, Vice Rector of Resources and Finance at IPMI International Business School, has been a prominent contributor, facilitating the masterclass on the topic of leadership. On May 17th, 2023, at the Westin Hotel Rasuna Said, she introduced the concept of ‘Power – its Meaning and Types.’ The Puteri Indonesia contestants expressed their enthusiasm during this interactive session. Veronica, a finalist from West Papua, opined that power essentially signifies responsibility, obligating the bearer to set an example as a role model within their social sphere. Zahirsjah further elucidated that power is not inherently detrimental, so long as it is channelled towards positive objectives. She stressed that without power, it is difficult to make changes and&nbsp, influence others. Hence, a nuanced understanding of leadership values is crucial to ensuring whomever acquires a position of power has the value of inclusivity which does not prioritise personal interest, however serves a common goal.

Power, as Zahirsjah elaborated, comes in various forms: Coercive Power emphasises punishment as a consequence of transgression. Formal Power, on the other hand, is vested in individuals occupying positions of authority in governmental and commercial settings. Unlike Coercive Power, Reward Power puts forward the values of appreciation to the achievers. Furthermore, two other types of power that have become focal points to the Puteri Indonesia finalists are Referent Power, obtained through robust interpersonal skills such as the personal charisma and exemplariness. Additionally, Expert Power, which hinges on the capability to sway others through one’s field-relevant knowledge. Consequently, education plays a pivotal role in facilitating individuals to attain such a level of Expertise in the Expert Power.&nbsp,&nbsp,

Through an MBA scholarship program targeting the top three winners in the Puteri Intelligence category, IPMI International Business School and Yayasan Puteri Indonesia have synergised in a collaborative venture aimed at transforming these promising young women into powerful leaders effecting change for themselves and the broader community. IPMI so far has granted a total of nine scholarships to successive winners, with two of those recipients successfully having completed the degree. Moreover, this scholarship initiative is intended to support the ambitions of Puteri Intelligence Indonesia in advancing to higher education levels. Utami Handayani, Chief of Yayasan Pengembangan Manajemen Indonesia, who also attended the event, acknowledged the indispensable role women play in society. She expressed her agreement with YPI’s program, emphasising the significance of education and leadership values for young Indonesian women. In alignment with IPMI’s vision of producing graduates with a global mindset, it is hoped this approach will encourage more high-quality human resources, particularly women, to be ready for leadership roles.

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Zara Maulida&nbsp,
Public Relations Intern&nbsp,
at IPMI International Business School

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