Overview

A Bachelor in Digital Business empowers future leaders to thrive in a tech-driven world. By merging strategic thinking with real-world digital skills, it equips students to innovate, adapt, and lead in today’s fast-changing business landscape.

At IPMI, learning goes beyond the classroom. Our Digital Business program offers an immersive experience where students engage in real-world projects, collaborate across disciplines, and interact directly with industry professionals. With a hands-on, tech-enabled environment, students are challenged to think critically, act creatively, and lead confidently in the digital age.

Introducing the cutting-edge Bachelor of Digital Business (BDB)

—a future-ready program designed for the next generation of digital leaders. This innovative degree blends proven business fundamentals with emerging technologies, equipping you to lead, innovate, and thrive in the digital economy. Through a dynamic curriculum that covers data analytics, digital marketing, e-commerce, and more, you’ll gain the strategic thinking and technical skills to create real impact in a fast-changing world. Learn from experienced lecturers and industry practitioners while working on real-world projects that prepare you for global challenges. With strong industry ties and a forward-thinking community, the BDB program is more than just a degree—it’s your launchpad to transforming ideas into lasting change.